Were in the tank for news., And despite rumors that Trump wanted to buy Newsmax and make it Trump TV, Ruddy has firmly, but politely, said no, telling a reporter for the Sun-Sentinel of Fort Lauderdale, Florida, My focus is building Newsmax into a major news property.. Currently, you are using a shared account. The latest USA Today/Suffolk poll shows that only a third of Trump voters now consider Fox News as their most trusted source of news. That is down from 58 percent back in 2016. Published April 18, 2021 Updated Nov. 3, 2021. . WGN America morphed into the mostly-news-and-opinion NewsNation, and collapsed 79%, from 223,000 viewers to 46,000 in primetime. 2, 2021 - 2:24 PM. Most Nielsen-rated networks can be found here, with the exception of a few channels that are not ad-supported. (Though giving Corteswho still loudly backs Trumps false election claimsa primetime show would suggest the network could be wavering on that stance.). About four-in-ten Americans who said they got political news from Newsmax in the past week (43%) also got news from OAN. Double-digit dips remain the reality for most of the basic and premium networks a trend that becomes more acute as even those networks owners eagerly shoo viewers away from that old-fashioned delivery system and on to their newfangled streaming services. Christina Bobb, who also assisted Trumps long-shot legal effort to overturn the election while working for OAN, launched a nonprofit organization in April to raise money to help pay for the audit. Im sure the idea of coming to a startup and making a name for yourself at a place where you have the chance to become, say, the next Sean Hannity is very appealing to young talent, one current Newsmax staffer said. (Interestingly enough, it was Pellegrino who aired that segment, calling out Newsmax for repeatedly muzzling Lindell before asking: Newsmax touts itself as real news for real people. Newsmax has always been more balanced. ESPN2 jumped 48%, Fox Sports 1 was up 25%, and even the about-to-be-shuttered NBC Sports Network saw a 17% gain. Meanwhile, Trump took aim at the news networks ratings decline, singling out figures who have been critics or, like Fox News Chris Wallace, have posed challenging questions in interviews. . In the land of the linear, sports continue to save the day, helping stabilize viewership this year for at least two of the four major broadcast networks. Leading cable news networks in the United States in November 2022, by number of primetime viewers (in thousands) [Graph]. One recent departee, meanwhile, let it be known that there was no love lost with OAN after leaving the far-right channel. Sat 2 Jan 2021 02.00 EST Last modified on Tue 19 Jan 2021 05.29 . Overview and forecasts on trending topics, Industry and market insights and forecasts, Key figures and rankings about companies and products, Consumer and brand insights and preferences in various industries, Detailed information about political and social topics, All key figures about countries and regions, Market forecast and expert KPIs for 600+ segments in 150+ countries, Insights on consumer attitudes and behavior worldwide, Business information on 60m+ public and private companies, Detailed information for 35,000+ online stores and marketplaces. More Americans in major demographic groups are turning to Fox News than Newsmax or OAN, reflecting Foxs much larger audience overall. Fox News, MSNBC gain viewers from January, while CNN sees losses. Then you can access your favorite statistics via the star in the header. Large majorities of Newsmax and OAN news consumers also turned to Fox News for political news in the past week, the new survey finds. Within five years, Fox was the dominant network, thanks to a business strategy that other networks soon emulated. Their stories lend texture to what has been a quantifiable shift in the number of people who watch Newsmax, Barr wrote. According to insidersincluding current Newsmax stafferswho spoke with The Daily Beast, the uptick in OAN staffers abandoning ship can be chalked up to the networks minuscule ratings, its lower pay, and the fact that Newsmax is only ever-so-slightly less toxic in its diehard MAGA politics. You need a Statista Account for unlimited access. Get our latest storiesin the feed of your favorite networks. On the flip side, COVID be damned, a year without a contentious political season left most of the news networks with massive declines. Prime-time viewership at Newsmax the last week of February was 223,000, down from a peak of 495,000 in November, the report said. And about six-in-ten of those who turn to OAN for political news (62%) also said they turned to Newsmax. Fox has instituted its first major programming shift since 2017 in an attempt to stem the bleeding, to little avail. Show publisher information Finally, Fox News is far more likely to be turned to by Americans with less than a college education. A small, independent cabler that began life as the religious PTL Network, the network later morphed into Inspiration before eventually settling into INSP, now with a core focus on Westerns. For their part, the much smaller Newsmax and OAN audiences are made up largely of older and White Americans and conservative Republicans. ", Forbes, Leading cable news programs in the United States in November 2022, by total number of viewers (in millions) Statista, https://www.statista.com/statistics/682131/cable-news-program-viewership-usa/ (last visited March 04, 2023), Leading cable news programs in the United States in November 2022, by total number of viewers (in millions) [Graph], Forbes, November 30, 2022. Older adults, for example, are more likely than younger adults to turn to both Newsmax and OAN 13% of those 50 to 64 and 16% of those 65 and older got political news from Newsmax in the past week, while just 6% of those ages 30 to 49 and 4% of those 18 to 29 say the same. You need a Statista Account for unlimited access. MSNBC was up 23% from 2019, and Fox News saw a 43% viewership increase. In a rough season for ad-supported TV outlets, a few shows managed to stand out amid a landscape of overall declines. 1 in all of television in weekday primetime, topping all broadcast networks in total viewers beginning Memorial Day 2020 to date, a Feb. 2 news release said. And from what our research tells us, were one of the only networks that has had that sort of consistent growth. They do seem interested in truth, even though they have a liberal perspective., Ruddys company, however, is building its brand by reinforcing the widespread belief that the media are disdainful of conservatives and report what Trump repeatedly calls fake news., The motto of Newsmax TV is real news for real people., Thats what were trying to be, Ruddy said. Send us a tip using our annonymous form. Despite a recent New York Times column that derided him as the king of Trump TV, Ruddy said, My experience with the New York Times has always been pretty good. Even absent schadenfreude, it seems a particularly good time to be Christopher Ruddy. Trump wrote, A wonderful thing to see!. Occasionally OAN has talent that are eager to move up, but we simply dont have immediate openings in desired positions or our management feels more development time is needed, Herring claimed to The Daily Beast. Similarly, 69% of OAN news consumers also turned to Fox News. Since January 2002, FNC remained the most-watched cable news network across both day-parts with total viewers and in the key 25-54 demographic. That goes for Fox News (down 34%, although still tops in cable), MSNBC (-28%) and CNN (-38%). June 29, 2021 2:45pm. The founder of Fox competitor Newsmax, Ruddy has been tilling the ground of cable news since 2014, when he added television to the offerings of the media company he started in 1998. (November 30, 2022). Soon thereafter, following the contested presidential election, Neal Cavuto at Fox deliberately cut off White House Press Secretary Kayleigh McEnany while she was reviewing the status of the investigation into voter fraud. OAN is also hungry for viewers who will appreciate its brand of far-right propaganda, . Democratic representatives sitting on the House Energy and Commerce Committee wrote DirecTV and other providers in February 2021 urging the company to drop Newsmax, Fox News and One America News Network (OAN). Compared to the same month a year earlier, Fox News was off 42%, MSNBC was down 36% and CNN dropped 57%. In, Forbes. If you are an admin, please authenticate by logging in again. In, Forbes. See all 126 channels ranked by total 2022 Monday-Sunday primetime (8-11 p.m.) viewers below. The survey is weighted to be representative of the U.S. adult population by gender, race, ethnicity, partisan affiliation, education and other categories. The TV Ratings Guide 911 Lone Star ratings American Auto ratings FBI ratings la brea ratings Night Court ratings Rookie Feds ratings The Rookie ratings The Winchesters ratings Will Trent ratings Tuesday TV Ratings 2/28/23: . Those differences by education are less pronounced for both Newsmax (ranging from 7% to 11% in the four groups) and OAN (ranging from 4% to 8%). The best of the best: the portal for top lists & rankings: Strategy and business building for the data-driven economy: Industry-specific and extensively researched technical data (partially from exclusive partnerships). Not only has OAN been given exclusive broadcasting rights of the so-called election auditwhich features a conspiracy-minded company using UV lights and searching ballots for bamboo fibersone of the channels hosts has helped fund it. The Mediaite report: But in the last week of February, Newsmax had lost 51% of its audience in total day since its viewership peaked the week of November 16, 2020, dropping from an average 398,000 viewers in total day to 197,000, and 63% of its viewers in demo, dropping from 93,000 to 34,000. Yes, Scream VI Marketing Is Behind the Creepy Ghostface Sightings Causing Scares Across the U.S. David Oyelowo, Taylor Sheridan's 'Bass Reeves' Series at Paramount+ Casts King Richard Star Demi Singleton (EXCLUSIVE), Star Trek: Discovery to End With Season 5, Paramount+ Pushes Premiere to 2024. OANs full-throttled push to deny Bidens election victory was legitimate has drawn applause from Trump himself, who has used the networks recent promotion of the Arizona audit to explicitly call out Newsmax for largely ignoring it. We dont believe America is further right. The top ten most-watched cable news shows are all on Fox News, with Tucker Carlson and the Five boasting over 3 million viewers according to AdWeek. in April as a standout in the 11 PM ET timeslot, averaging 1.5 million viewers in the quarter to beat the competition on CNN and MSNBC in the timeslot. ET program called Cortes and Pellegrino, co-hosted by former Trump campaign senior adviser Steve Cortes. AP Images. Fox News has dominated CNN, MSNBC and NewsNation in the ratings, posting more viewers across the day than the other three cable news networks combined from 5 p.m. to midnight Wednesday, Mediate reported.CNN saw a significant drop in its ratings over the first 24 days of February, with some shows dropping about 40% of their audiences in the 25-to-54 age range, according to Fox News. As a matter of fact, NBC ended 2021 up 9% in total viewers and up 7% in adults 18-49, while CBS was flat in viewers and up 1% in 18-49. Which makes it all the more interesting that some Trump supporters are now defecting to Newsmax. Also on the rise was TNT (10%) not a sports network per se, but clearly helped by NBA coverage and March Madness. CBS and NBC SAN DIEGO, May 22, 2019 /PRNewswire/ -- One America News Network (" OAN ") announced today continued strong ratings as the 2020 Presidential Election season begins to reach top-of-mind awareness . Amid the pandemic, CNN grew its viewership by a staggering 83% year-over-year. (November 30, 2022). In prime time, the total viewership drop-off was 55% . to incorporate the statistic into your presentation at any time. and the January 6, 2021, Capitol insurrection. This statistic is not included in your account. Think about the outrageous things that were said about him, including by me, and he was able to overcome that and reach out to his critics and his adversaries and make them his friends and work together on the things we agree with, Ruddy said. Read our research on: Congress | Economy | Gender. In late March, meanwhile, Salvione of OANs rare straight news anchorsrevealed during his media-focused show After Hours that he was exiting the network after hosting since 2019. Meanwhile, looking at just fall, Fox pulled ahead in adults 18-49 (1.4) to rank tops in season to date ratings, ahead of NBC (1.3), CBS (0.8) and ABC (0.8). Broken down by age group, Fox News also skews older, commanding nearly half of users 50 and older. We want to be a voice for them. Citing set top box data from AT&T, which he called gold standard for measurement, the OAN president told The Daily Beast that his network was the fourth-rated national cable-news channel in the first quarter of 2021 and that OAN consistently outperforms Newsmax by a large margin, according to that data. A 24-hour news channel was a comparatively small slice of the population, and if they could get 2 or 3 million people who really, really liked them, they could become No. Register in seconds and access exclusive features. They arent as liberal as people think they are, and they usually make an effort to be fair and not overly sensational. Which obviously is huge.. (These days, being flat is a tremendous win.) Business channels experienced similar slumps: Fox Business Network was down 48%, while CNBC was off 13%. A A. OAN: Joe Biden is not a legitimate president and we do not have a legitimate exec branch in power . All Rights Reserved. 2023 Deadline Hollywood, LLC. Advertising spending in the U.S. 2020-2024, Film industry in the United States and Canada - statistics & facts, Profit from additional features with an Employee Account. They did so by building programming around personalities like Bill OReilly and Megyn Kelly, who would attract viewers even when there was no breaking news. Although Ruddy made a name for himself early in his career by questioning the circumstances of Clinton friend Vince Fosters death an investigation that turned into a book he later donated money to the Clinton Foundation and arranged for Bill Clinton to speak at the funeral of Ruddys former boss Richard Mellon Scaife. In all, his show has lost 72% of its viewers since its high point on January 10. Fox figured out how to keep people watching, Thompson said. Newsmax and OAN would like to unseat Fox as the king of cable news, but will they become Trump TV in the process? Get in touch with us now. James was also CFR, and when James stepped aside the odor of globalism remained under Lachland. Get full access to all features within our Business Solutions. channels have seen their viewership soar in recent months. The website Mediaite reported Monday that Newsmaxs ratings, like most cable news networks, declined last month after an election-related surge. Posted by Mike LaChance Saturday, November 6, 2021 at 02:00pm 28 Comments. Its not true, he said. You only have access to basic statistics. . Furthermore, much of the networks staff is also made up of young college graduates, a demographic that tends to lean more liberal and progressive. Personalities had always been part of a TV stations brand, said Thompson, of Syracuse University. 2020-21 TV Ratings: Winners, Losers and Network Rankings. The margin was narrow Kelly averaged 229,000 viewers in the demo and MacCallum averaged 203,000 but it is still a milestone in the cable news industry, CNN reported. About 90% of the right-wing network's revenue came from a contract with AT&T's TV platforms including DirecTV and U-verse, Reuters reported in October 2021, citing sworn 2020 testimony by an OAN .
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